TV companies battling to preserve the shared experience of scheduled TV viewing in an era of 24/7 streaming and personalised viewing need more than binge-watching contracts and no-sleeping agreements to keep customers.
Economics & Business
Aug 15, 2019
0
9
As digital advertising takes over the world of marketing, with popular focus on everything from social media ads to search engine ads, it can be easy to forget about television. In recent years, though, the TV landscape has ...
Economics & Business
Jul 11, 2019
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1
Last summer, the apparently scandalous statistic that more young people applied for the reality TV series Love Island than applied for Oxbridge rippled through the commentariat, eventually featuring in Prime Minister's Questions ...
Social Sciences
Jul 11, 2019
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1
The corporate spat between Google and Amazon ends today, with good news for TV viewers.
Consumer & Gadgets
Jul 9, 2019
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0
Amazon is not only watching over your shopping, TV viewing, music listening and book reading histories, it's also listening to you at home or in the car.
Consumer & Gadgets
Jun 27, 2019
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5
Researchers from the University of Houston, University of Minnesota, and University of California-San Diego published a new paper in the Journal of Marketing, which finds that TV ads lead to a variety of online responses ...
Economics & Business
Jun 26, 2019
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1
Furthering its push into the burgeoning streaming TV industry, Apple launched a new app that it hopes will help consumers navigate an increasingly cluttered world of direct-to-consumer platforms.
Consumer & Gadgets
May 13, 2019
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11
Free services let you watch thousands of movies and TV shows online, but using them feels like wandering through a low-rent, digital version of Blockbuster (RIP).
Telecom
May 9, 2019
0
11
Amazon and Google announced Thursday they had agreed to allow each other's streaming media applications to work on their platforms, ending a spat over video between the tech giants.
Software
Apr 18, 2019
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7
The battle is on. Walt Disney Co. is bringing its biggest weapons to a new streaming service, including "Star Wars" and Marvel superheroes, in what is expected to be bruising war with Netflix and others for television dominance.
Business
Apr 14, 2019
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