Should consumers trust their feelings as information?

Consumers who trust their feelings are more likely to make choices based on what "feels right" even when feelings are irrelevant to their decision, according to a new study in the Journal of Consumer Research.

Personality traits influence whether we shop fair trade

New research from a Kingston University expert shows people with one of three personality traits are more likely to support the fair trade concept. The findings highlight the potential benefits of using personality-based ...

High-tech boost for beef producers

The farmers of the future will soon have a new tool at their disposal. Within two years, an artificial intelligence system trained to recognise indicators of animal condition will take its place in the yards of livestock ...

Scientists predict economically important traits of crops

Researchers from Peter the Great St. Petersburg Polytechnic University (SPbPU) have developed a new mathematical model to predict economic performance of crops. It can assist breeders to produce the plants with the highest ...

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