Can data on TV watching predict presidential election outcomes?

A provocative new study shows that big data-derived models developed and trained based on people's television viewing behavior in "safe" U.S. states can be used to forecast the presidential election outcomes in "swing" states. ...

Facebook expands smartphone alerts to news, weather

Facebook, making a bigger push to deliver personalized information to its members, said Monday it was expanding its mobile alerts to include sports scores, weather updates and local news updates.

Streaming, binge-watching gain in US: survey

American consumers are increasingly streaming television instead of viewing live broadcasts, often using services like Netflix for binge-watching, a survey showed Wednesday.

Linking television and the Internet

In the "LinkedTV" project, researchers are seamlessly connecting TV offerings with the Internet. Audiences will benefit from an informative and personalized viewing experience.

Amazon courts studios for TV streaming service

Internet retail titan Amazon.com has been reaching out to entertainment studios about licensing television programs for an online streaming service, the Wall Street Journal reported Tuesday.

Looks are all important for girls on tween TV

"Girls can participate in everything that boys can, but while doing so they should be attractive." This, according to American researchers Ashton Lee Gerding of the University of Missouri and Nancy Signorielli of the University ...

Nielsen to begin measuring mobile viewing

Starting next fall, Nielsen will begin counting television programs watched on mobile phones and tablets within its traditional TV ratings.

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