To repair reputation, Twitter, Facebook incur investor wrath
Two of the biggest social media platforms lost nearly one-fifth of their market value after reporting disappointing user growth.
Two of the biggest social media platforms lost nearly one-fifth of their market value after reporting disappointing user growth.
Internet
Jul 28, 2018
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Day after day in early 2011, massive crowds gathered in Cairo's Tahrir Square, calling for the ouster of Egyptian President Hosni Mubarak. Away from the square, the protests had another effect, as a study co-authored by an ...
Economics & Business
Dec 20, 2017
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In the era of fake news, less scrupulous businesses are using deceptive tactics to smear their rivals. But companies that spread fake news against their competitors ultimately experience the brunt of negative publicity and ...
Economics & Business
Nov 27, 2017
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New research shows that Twitter activity can help predict the result of football matches when combined with betting market prices.
Economics & Business
Oct 13, 2017
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Can humour on social media help managers find the most appropriate candidates for the job vacancies they hope to fill? Writing in the International Journal of Internet Marketing and Advertising, researchers from Finland, ...
Social Sciences
Mar 22, 2017
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For businesses using social media, posts with high engagement have the greatest impact on customer spending, according to new research from the University at Buffalo School of Management.
Social Sciences
Nov 17, 2016
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An Australian National University (ANU) study analysing more than 5,000 Instagram selfies has found that 75 per cent of selfies are posted by women, and around one in 10 is posted by users purely looking to build an audience, ...
Social Sciences
Oct 7, 2016
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Exposure to prompts to make in-app purchases in mobile games has a significant impact on children's purchasing behaviour, according to a recent study funded by the European Commission involving Dr Giuseppe Veltri, who now ...
Social Sciences
Jul 6, 2016
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Social media offers marketers a once-only-dreamed-of opportunity for free consumer-to-consumer advertising. But success depends on consumers being willing to share messages with their friends and followers, and often, they ...
Economics & Business
Mar 30, 2016
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7
It's an investment billions of us make every day – not a financial one, but an investment of time and effort into expressing our opinions on things we are sympathetic to, and those we detest. We pay respect, and expect ...
Internet
Nov 13, 2015
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