Study examines viral reach of hashtags on Facebook

(Phys.org) —Facebook analysts EdgeRank Checker have performed analysis of over 35,000 posts to discover the level of viral impact of Facebook's hashtags, The discovery is, well, zero. "We decided to dig into the data to ...

Adobe Social gets predictive tool for hyper-targeting

(Phys.org) —Marketing and advertising executives are hearing a lot about the word "predictive," even outdistancing "SEO" as a key goal. That is partly due to software vendors having plenty to say about what their predictive ...

Facebook plans mobile ads based on app use: report

Social networking giant Facebook plans to engage in a new type of mobile advertising based on the apps used by consumers, The Wall Street Journal reported Saturday on its website.

Facebook smartphone could come by next year: report

Facebook hopes to release its own smartphone by next year, as the newly public social networking giant looks to boost its revenue in the mobile Internet market, the New York Times reported Monday.

Bing to duel Google with Facebook-friendly format

Microsoft's Bing search engine is heading in a new direction as it drills deeper into Facebook's social network and Twitter's messaging service to showcase information unlikely to be found on Google.

page 2 from 27