Related topics: consumers

Impact of the pandemic on rural shopping habits

Researchers at the University of Southampton have explored how the pandemic has impacted the shopping habits and attitudes of consumers aged 65+ living and shopping in rural communities in the South of England.

Deep discounts: The nemesis of bargain hunters

Researchers at St. Edward's University have found that frugal individuals are more likely than their spendthrift counterparts to give in to the allure of deep discounts, whether it is Tax-free weekend, Amazon Prime Day, a ...

The science of picky shoppers

There are hard-to-please customers in almost every industry, with certain people being picky about which clothes, houses and even romantic partners they will consider.

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