National identity: Does buying local mean shunning global?

U.S. consumers are often urged to "buy American," and some special interest groups even claim that buying foreign products is inappropriate, or even immoral. But when it comes to buying domestic products, positive feelings ...

Good cause + moderate discount = more sales

Many businesses now offer customers the opportunity to make charitable donations to good causes along with their purchases, but does this really encourage the customer to buy more? According to a new study in the Journal ...

Research busts myth that "Pakeha" is a derogatory term

The recurrent myth that the label "Pākehā" is derogatory is challenged by the latest findings from the large scale New Zealand Attitudes and Values Study. The study found generally positive feelings between Māori and New ...

page 1 from 3