A new study shows that the more graphic and intense war news is, the less likely that viewers - regardless of political beliefs - will remember the advertising that follows the news.
Social Sciences
Mar 4, 2010
1
0
NBC executives say that pre-Olympics media reports about the Zika virus, polluted water and political unrest in Brazil helped the network's advertising sales.
Business
Aug 4, 2016
0
10
Facebook is violating a Seattle law that requires the company to reveal who pays for political advertising on its influential social media platform, the city's elections watchdog said Monday.
Internet
Feb 6, 2018
0
14
Negative headlines. Congressional inquiries. Corporate apologies. The heightening scrutiny surrounding Facebook after it allowed Russian trolls and inflammatory political ads to spread on its network is the kind of thing ...
Internet
Oct 26, 2017
0
6
The Huffington Post is expanding further with a German language edition, putting new pressure on media companies in Europe's largest economy as they struggle with newspaper closures and try to introduce online pay walls.
Internet
Apr 29, 2013
3
0
While many may dread campaign season because of pervasiveness of negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume.
Social Sciences
Jun 4, 2018
0
10
New research has shed light on how various political campaign activities influence voters. It found that a candidate's mass media advertising is more likely to influence independent voters, while the campaign's 'ground game,' ...
Political science
Oct 7, 2020
0
5
Google summoned about 200 policy staff from around the world last month for a debate on whether the company's size has made it too attractive as a target for government regulators.
Business
Oct 11, 2017
0
4
Facebook on Monday unveiled new tools to counter online political meddling in the European elections, part of a campaign to answer growing pressure to rein in disinformation.
Internet
Jan 28, 2019
0
4
About $7 billion reportedly will be spent this fall on television and digital commercials from political campaigns and political action committees, filling the airwaves with political ads many viewers dislike. Companies running ...
Economics & Business
Aug 18, 2020
0
2
