Consumer-created social media visuals capture consumer brand perceptions
New research has found that there is a strong link between the visual portrayal of a brand in online imagery created by consumers and the larger brand perceptions.
New research has found that there is a strong link between the visual portrayal of a brand in online imagery created by consumers and the larger brand perceptions.
Social Sciences
Jul 13, 2020
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7
The Chinese giant salamander, the largest amphibian in the world, is not cute.
Plants & Animals
Apr 29, 2019
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15
New research published by a team at the Annenberg Public Policy Center of the University of Pennsylvania finds that experiencing days in which the temperature exceeds previous highs for that time of year affects people's ...
Social Sciences
Oct 11, 2023
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31
A new study suggests that diverse groups around the world share more in common in terms of their beliefs and values than polarised reporting too often suggests.
Social Sciences
Jan 29, 2019
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6
HDR video captures a wider range of light intensity levels found in real scenes ranging from direct sunlight to lowlight images and thanks to a partnership between Researchers at WMG, University of Warwick, goHDR Ltd. and ...
Engineering
Sep 7, 2011
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0
When people create and modify their virtual reality avatars, the hardships faced by their alter egos can influence how they perceive virtual environments, according to researchers.
Other
May 2, 2013
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0
Carnegie Mellon University startup Neon has been named a 2013 finalist by the internationally renowned Edison Awards. The distinguished awards, which aim to inspire creativity, innovation and ingenuity, are named after Thomas ...
Hi Tech & Innovation
Feb 25, 2013
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0
People who watch forensic and crime dramas on TV are more likely than non-viewers to have a distorted perception of America's criminal justice system, according to new research from Purdue University.
Social Sciences
Oct 28, 2009
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0
A study by the University of the Basque Country (UPV/EHU) shows that people who use cosmetics buy these products primarily for emotional reasons. The study was carried out on facial creams (hydrating and nutritive ones, coloured ...
Social Sciences
Jul 21, 2011
2
0
Viewing Facebook and Flickr photos on a smart phone are becoming common practice. But according to a recently published Journal of Vision study, pictures on the small screen often appear distorted. Vision scientists found ...
Other
Jun 13, 2012
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