How do consumers revise their unreachable goals?
Most consumers spend their lives setting -- and revising -- goals. Authors of a new study in the Journal of Consumer Research have unveiled a new model that captures the dynamics of goal revision.
Most consumers spend their lives setting -- and revising -- goals. Authors of a new study in the Journal of Consumer Research have unveiled a new model that captures the dynamics of goal revision.
Social Sciences
Aug 10, 2011
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A Kansas State University professor is helping students improve their confidence and academic performance by creating a map of learning.
Social Sciences
Aug 8, 2011
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In the introduction to a new book Nobel Laureate Amartya Sen urges governments to focus on commonalities rather than differences.
Social Sciences
Jun 21, 2011
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Researchers at the University of British Columbia and Union College (Schenectady, N.Y.) have found that people's death anxiety can influence them to support theories of intelligent design and reject evolutionary theory.
Social Sciences
Mar 30, 2011
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The first major study of the wellbeing and inclusion of former politically motivated prisoners in Northern Ireland will be launched by Queen's University today (Monday 14 March).
Social Sciences
Mar 14, 2011
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You wouldn't think that there would be much similarity between a hockey line and an automobile assembly line. However, University of Alberta management-science researcher Ken Schultz says that both groups can learn something ...
Economics & Business
Jun 15, 2010
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When products don't easily fit into our goals, we experience conflict. According to a new study in the Journal of Consumer Research, conflicted consumers are easily swayed by unwanted influences.
Other
Apr 20, 2010
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Consumers who choose between two good product options build a "positivity bubble" to justify their choices. But according to a new study in the Journal of Consumer Research, that bubble is easy to burst.
Other
Apr 19, 2010
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(PhysOrg.com) -- People will work harder -- about 30 percent harder -- against members of a lower status group because the prospect of losing to those we want to keep below us poses threats we don't want to face, according ...
Social Sciences
Feb 24, 2010
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Poring over the works of Dr. Seuss, the adventures of the Bernstain Bears or exploring the worlds of Hans Christian Andersen with a child has always been a great parent-child bonding exercise.
Social Sciences
Feb 16, 2010
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