Stanford trio explore success formula for Reddit posts

(Phys.org) —Marketers and other new media workers hoping for traffic payoffs will want to study a paper by three Stanford University scientists who have pulled apart the nature of Reddit posts to determine what, beyond ...

This popular type of investment fund nearly always loses money

Investors hoping for big returns by putting their money into trendy topics like work-from-home and the metaverse through exchange traded funds (ETFs) will instead likely face gross underperformance, a new study shows.

Finding good music in noisy online markets

In 2004, a trio of researchers at Columbia University began an online experiment in social-media marketing, creating nine versions of a music-download site that presented the same group of unknown songs in different ways. ...

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