Google tips hat to Charlie Chaplin with video doodle
Google paid tribute to Charlie Chaplin on Friday by transforming the celebrated logo on its homepage into a silent movie.
Internet
Apr 15, 2011
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Google doodle pays tribute to Gagarin mission
Google paid tribute to Russia's Yuri Gagarin on Tuesday, replacing the logo on its homepage with an image of the first man in space and a rocket that a visitor can launch with a cursor.
Internet
Apr 12, 2011
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Google pays tribute to Jules Verne
Google paid tribute to Jules Verne, author of "Twenty Thousand Leagues Under the Sea," on Tuesday, replacing the logo on its home page with an underwater scene.
Internet
Feb 8, 2011
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Red Bull logo enough to shape consumer performance
Red Bull's red and gold logo can "give you wings" – for better or worse – even if consumers don't know it, according to a new study by two Boston College professors, who found the brand's edgy marketing efforts ...
Economics & Business
Jan 31, 2011
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The Starbucks effect: Committed customers don't like logo redesigns, research finds
The negative reaction to Starbucks' redesigned logo by the company's self-described most loyal customers may be attributable to the strong connection Starbucks' consumers feel toward the brand, according to research co-authored ...
Economics & Business
Jan 11, 2011
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Researchers show Starbucks' logo redesign could prove beneficial to company
Despite U.S. consumers' threats of protests in response to the redesigned Starbucks logo unveiled yesterday, the new look may be a smart move in the long run as the coffee company expands into Asian markets, according to ...
Economics & Business
Jan 7, 2011
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Imagine: Google pays tribute to John Lennon
Google paid tribute to former Beatle John Lennon on Friday by replacing its celebrated logo with a video featuring his classic song "Imagine."
Internet
Oct 8, 2010
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Google pays tribute to Flintstones
Google paid tribute to the Flintstones on Thursday, devoting the celebrated logo on its home page to Fred, Wilma, Barney and Betty on their 50th anniversary.
Internet
Sep 30, 2010
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Google replaces logo with dancing doodle
Google replaced the celebrated logo on its home page on Tuesday with a mysterious collection of colorful dancing balls.
Internet
Sep 7, 2010
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When the quiet logo speaks volumes
The logo on your designer handbag or sports car may say far more about your social status and social aspirations than the brand name itself, according to a new study from the USC Marshall School of Business, which finds that ...
Social Sciences
Jul 26, 2010
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