Investment in the future: Making influencers affordable

Influencers with a large following are expensive and usually not interested in promoting unknown brands. This marketing channel is therefore largely inaccessible to small and medium-sized companies (SMEs). Business professors ...

Meta-learning helps to estimate oceanic barrier layer structure

The oceanic barrier layer is situated between the base of the ocean's density mixed layer and the top of the isothermal layer, with its thickness fluctuations directly influencing the ocean's vertical mixing process. Changes ...

Is statistical modeling for glacier loss accurate?

Glacier loss is a pressing concern worldwide, with ice melt impacting freshwater supplies, sea-level rise and ocean circulation. Often, global glacier models are employed to better understand the extent of this threat, such ...

Previously unknown methane sources identified in Hamburg

After carbon dioxide, methane is the second most common greenhouse gas caused by human activity. Moreover, over a 20-year period, its global warming potential is more than 80 times that of carbon dioxide. The largest known ...

Meteorologists targeted in climate misinfo surge

Once trusted faces on the news, meteorologists now brave threats, insults and slander online from conspiracy theorists and climate change deniers who accuse them of faking or even fixing the weather.

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