Advertisers scan faces to tailor pitches

Picture this: You stop in front of a digital advertising display at a mall and suddenly an ad pops up touting makeup, followed by one for shoes and then one for butter pecan ice cream.

NY Times unveils digital subscription plan (Update)

The New York Times unveiled plans Thursday to begin charging for full access to its website in a move that will be closely watched by other newspapers looking to boost online revenue.

NYT Times expands digital platform

The New York Times said Monday it was expanding its digital news offerings to third-party platforms as part of a push for more online subscribers.

Half-year record for US online ad revenue: IAB

US online advertising revenue rose 11.3 percent during the first six months of the year to 12.1 billion dollars to set a half-year record, the Interactive Advertising Bureau (IAB) said Tuesday.

Facebook to pass Yahoo! in display ad revenue

Facebook is on track to pass Yahoo! in US display advertising revenue this year while Google will also gain market share, according to a forecast published on Monday by digital marketing firm eMarketer.

Google becomes online advertising king: study

Google has become the US market leader in online display ads, and now leads all categories for Internet advertising including search and mobile, a market research firm said Wednesday.

Newspaper website visits up despite paywalls: NAA

Traffic to US newspaper websites rose over the past year despite the introduction of paywalls by a number of outlets, the Newspaper Association of America (NAA) said Thursday.

NY Times sees modest profit, Web subscriptions up

The New York Times Co. on Thursday announced a modest profit in a quarter in which digital subscriptions rose but revenues fell, including from online and print advertising.

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