Cash or card? Consumers pay strategically to forget guilty purchases, study shows
"Will you be paying with cash or card?"
Social Sciences
May 17, 2023
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Page 2 - News tagged with consumer psychology
Made by women: Why women buy from women and men buy from women and men
Researchers from Technical University of Munich and Copenhagen Business School published a new paper in the Journal of Consumer Psychology that provides fresh insights into how individual purchase decisions are influenced ...
Social Sciences
Nov 17, 2022
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12
Purpose beyond profit: How brands can benefit consumer well-being
Researchers from The Wharton School of the University of Pennsylvania and the Owen Graduate School of Management at Vanderbilt University have published a new paper in the Journal of Consumer Psychology that offers fresh ...
Social Sciences
Sep 10, 2022
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6
The science of picky shoppers
There are hard-to-please customers in almost every industry, with certain people being picky about which clothes, houses and even romantic partners they will consider.
Economics & Business
Apr 28, 2021
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Carbon labeling reduces our carbon dioxide footprint—even for those who try to remain uninformed
Climate labels informing us of a meat product's carbon footprint cause many people to opt for climate-friendlier alternatives. This applies to people who are curious about a product's carbon footprint, as well as to those ...
Environment
Mar 29, 2021
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Evolution of consumption: A psychological ownership framework
Researchers from Boston University, Rutgers University, University of Washington, Cornell University, and University of Pennsylvania published a new paper in the Journal of Marketing that proposes that preserving psychological ...
Social Sciences
Oct 30, 2020
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5
The science of gift wrapping explains why sloppy is better
They say appearances can be deceiving. In the case of gift giving, they might be right.
Economics & Business
Dec 17, 2019
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6
The danger of great gift expectations
In the coming months, the pressure to find gifts for loved ones, co-workers and other acquaintances will mount for many people as the holidays approach, and these purchases can add up quickly. Last year, U.S. adults projected ...
Economics & Business
Oct 30, 2019
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Cold temperatures linked to high status
For decades, luxury retailers around the world have conveyed the message that cold temperatures are a sign of status with descriptions like "icy steel Swiss watches," "cool silk scarves" and "icy bling." But researchers have ...
Social Sciences
Oct 11, 2019
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23
Discounting humanity: Bargain hunters see customer service workers as less human
Everyone loves a bargain, but new research suggests some employees may be getting short-changed when it comes to how consumers perceive them when they are price-conscious.
Economics & Business
Dec 21, 2017
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