Researchers examine the rise of liveblogging

Dr Neil Thurman and Anna Walters, from City University London's Journalism School, have just published a study into liveblogging, which is becoming the default format for covering major breaking news stories, sports events, ...

Consumers differ in desire for explanation, new study says

A study published online in the Journal of Consumer Research finds that people can differ widely on the level of detail makes them feel they understand something. In experiments, the very same explanations that some subjects ...

UF researcher: Certain consumer preferences may be inborn

Genes that might lead to the purchase of designer jeans? Or DNA that helps to create chocoholics? People’s consumer preferences are often influenced by their genetic inheritance, according to a study by a University ...

Can companies really predict what we like online?

(PhysOrg.com) -- Internet marketers who try to predict what we like based on what we've bought online or which websites we've visited, may not know as much about us as they think do, according to new research at the University ...

How COVID-19 has changed what we watch and how we watch it

University of Virginia Darden School of Business professor Anthony Palomba is an expert in media management, an interdisciplinary academic discipline that examines how audiences consume media and entertainment products and ...

AI can help retailers understand the consumer

Consumer brands and retailers often struggle to fully understand ever-changing customer needs. That is why you mostly find XL sizes in your favorite fashion store and no M sizes. That is why you have to spend hours looking ...

Disney merges consumer product, interactive divisions

Disney is merging its consumer product and interactive divisions, a move that acknowledges the shared goals of important product lines like the Disney Infinity video game franchise and the upcoming line of wearable toys called ...

Color and texture matter most when it comes to tomatoes

A new study in the Journal of Food Science, published by the Institute of Food Technologists (IFT), evaluated consumers' choice in fresh tomato selection and revealed which characteristics make the red fruit most appealing.

Consumer preferences for Hawaiian orchids revealed

Orchids are the fastest-growing group of potted flowering plants in the United States, outranked only by poinsettias in sales. The wholesale value of potted orchids in the U.S. has risen 80% in the last decade (to $126 million ...

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