Facebook friends? Group identity helps consumers remember ads
When consumers think about the groups they belong to, they recall ads better, according to a new study in the Journal of Consumer Research.
Social Sciences
Jun 15, 2011
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Page 15 - News tagged with conception
Will Toyota's journey toward becoming a 'mobility company' be paved with e-Palettes?
Early this year in Las Vegas at the Consumer Electronics Show, Toyota unveiled a hard-to-define self-driving concept vehicle, alongside a slate of high-profile companies that included Amazon, Pizza Hut, Uber and Chinese ride-hailing ...
Business
Nov 29, 2018
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New concept for identifying chemical combinations with potential health effects
About 350,000 chemicals are registered worldwide. Some of these can contribute to human exposure to substances and mixtures via products, applications or food. In order to protect people in everyday life and at work from ...
Other
Aug 27, 2021
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251
From spider webs to tangled proteins, researcher finds connections between mathematics, molecules and materials
If anyone were going to discover the connections between molecular structures, mathematical concepts and musical scores, it’s not surprising that Markus Buehler would be the one. He has built his career on bridging the ...
Materials Science
Apr 3, 2012
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Electric cars take on hybrids at Tokyo show
Futuristic concept cars, plug-in hybrids, zero-emission electric vehicles and even a hydrogen-powered scooter jostled for the limelight as the Tokyo Motor Show kicked off on Wednesday.
Energy & Green Tech
Oct 21, 2009
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Could 'Iron Man' style suit be the answer to the world's biggest nuclear challenge?
If wearable technologies are the future, a radioactive-busting robotic suit could represent yet one more dramatic step into the beyond.
Robotics
Nov 29, 2018
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10
Children's garden in Dallas aims to teach science
From a shaded area where toddlers can climb on a wooden ant or partake in a plant petting zoo, to a place where older kids can shoot water pistols at turbines and watch the energy they created set off water fountains, a new ...
Other
Sep 27, 2013
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All animal intelligence was shaped by just five leaps in brain evolution, new paper argues
The animal world is full of different types of intelligence, from the simple bodily coordination of jellyfish to the navigation abilities of bees, the complex songs of birds and the imaginative symbolic thought of humans.
Evolution
Jul 5, 2023
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112
New definition of sustainability overcomes flaw hampering global transformation efforts
An interdisciplinary team led by Senior Researcher Dr. Christoph Rupprecht (FEAST Project, RIHN) has revealed a new definition of sustainability that expands the concept to non-human species and their needs. With this new ...
Environment
Dec 9, 2020
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Synthetic biology research on biofuels has a mathematical angle
(PhysOrg.com) -- A University at Buffalo chemist is applying a common mathematical concept to synthetic biology research aimed at finding ways to boost biofuels production.
Biotechnology
Sep 9, 2010
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