Clock ticks as SpaceX builds craft for NASA

Two weeks ago, the head of NASA seemed sick of waiting for SpaceX and Boeing Co. to finish developing the capsules that are supposed to carry U.S. astronauts to and from the International Space Station.

NASA administrator explains Twitter spat with SpaceX

NASA Administrator Jim Bridenstine said Thursday that a recent Twitter statement critical of SpaceX was a signal to all the space agency's contractors about realistic development timelines.

Boeing to invest $20 million in Virgin Galactic (Update)

Boeing plans to invest $20 million in Virgin Galactic, looking at possibilities beyond the space tourism company's immediate goal of launching passengers on suborbital flights as early as next year.

Could we feed one million people living on Mars?

A provocative new study looks at the resource utilization and technological strategies that would be needed to make a Mars population of one million people food self-sufficient. A detailed model of population growth, caloric ...

Analyzing poppies to make better drugs

A team of researchers from the University of Calgary has uncovered new information about a class of plant enzymes that could have implications for the pharmaceutical industry.

page 1 from 23

Commercialization

Commercialization is the process or cycle of introducing a new product or production method into the market. The actual launch of a new product is the final stage of new product development, and the one where the most money will have to be spent for advertising, sales promotion, and other marketing efforts. In the case of a new consumer packaged good, costs will be at least $10 million, but can reach up to $200 million.[citation needed]

Commercialization is often confused with sales, marketing or business development. The Commercialization process has three key aspects:

This text uses material from Wikipedia, licensed under CC BY-SA