When faced with job losses, a sudden drop in income, or other stormy economic conditions, consumers will likely need to shift their purchasing priorities and preferences. Those changed preferences outlast the contraction ...
Social Sciences
Apr 29, 2021
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4
Compact logos can encourage favorable brand evaluations by signaling product safety, according to a new study by researchers at Boston College's Carroll School of Management and Indian Institute of Management Udaipur, who ...
Economics & Business
Apr 6, 2021
1
4
People who do not accept inequality are more likely to negatively evaluate companies that have committed wrongdoings than people who do accept inequality, and this response varies by culture, according to researchers at Penn ...
Social Sciences
Jan 28, 2021
0
4
When confronted with comparisons to high status friends and colleagues, consumers prefer to make a "status pivot" into another area where they can shine brighter than their successful peers, according to new research into ...
Economics & Business
Dec 21, 2020
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5
Unplanned purchases are an important profit source for retailers. Because looking at products is always the first step in making a purchase decision, retailers apply various strategies in order to bring shoppers in juxtaposition ...
Economics & Business
Dec 8, 2020
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4
The unpredictability of the COVID-19 pandemic and its impact on people's daily lives has facilitated changes ranging from social interactions to purchasing behavior. Adjusting to the many disruptions may seem difficult, but ...
Economics & Business
Oct 13, 2020
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3
When it comes to creating successful business interactions, exchanges between buyers and sellers with similar emotional abilities may lead to more lucrative outcomes than an animated or ambitious employee alone.
Social Sciences
Sep 2, 2020
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3
New research shows that selecting a targeted retirement fund that ends in a zero could negatively impact your retirement savings.
Economics & Business
Jul 28, 2020
0
6
New research from the UBC Sauder School of Business shows that people are 30 per cent more likely to donate their assets when faced with their own mortality.
Social Sciences
Jul 8, 2020
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21
During the current pandemic, panicked overbuying of products such as toilet paper, cleaning products and similar items often has led to limited options for consumers and empty store shelves. What's often left are generic ...
Economics & Business
May 13, 2020
0
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