Food can conjure up all kinds of warm and fuzzy feelings—childhood nostalgia, memories of road trips, or just the simple comfort of a nourishing cup of soup.
Economics & Business
Feb 21, 2019
0
4
People with strong religious beliefs are more likely to buy fat-free, sugar-free or gluten-free foods than natural or organic foods, according to new research that could influence the marketing of those specialty food products.
Economics & Business
Feb 4, 2019
0
2
Corporate social responsibility (CSR) efforts may not always have the brand-building effects that companies want. Recent research finds a new brand can be viewed as less effective if consumers know the company donates money ...
Economics & Business
Sep 5, 2018
0
2
When you're waiting in a busy restaurant or doctor's office, it may matter whether the tables, light fixtures and other objects are round or square.
Economics & Business
May 1, 2018
0
20
Before you dish out money to bid for a top-ranked ad position on a search engine, you may want to pause and make sure it's actually going to pay off.
Economics & Business
Feb 6, 2018
0
2
Shoppers hoping to bag a bargain in the post-Christmas sales are much less likely to go through with their purchases if they are using phones and tablets to buy goods online.
Economics & Business
Jan 5, 2018
0
10
New research is the first to establish the darker side of being devoted to your favourite brand.
Economics & Business
Dec 6, 2017
0
5
Left wingers are twice as likely to punish companies which aggressively avoid tax, according to a new study from Queen Mary University of London (QMUL).
Economics & Business
Jan 17, 2017
0
5
People buying fake 'luxury brand' goods experience a range of psychological motivations - including the 'thrill of the hunt' - new research has shown.
Economics & Business
Mar 31, 2016
0
7
It's laundry day and the only clean T-shirt sports the big logo of a brand that used to be trendy but is only embarrassing now. What can you do? Wait until the tumble dryer has finished and be too late for the date or just ...
Economics & Business
Nov 30, 2015
0
13
