UTA researchers show in a new study that people's confidence actually exceeds what they can achieve when judging phishing attacks in the business world.
Security
Jan 10, 2017
0
7
Despite the widespread popularity of online social network platforms, privacy remains a troublesome issue. A new study from the Naveen Jindal School of Management assesses the impact of Facebook's granular privacy controls ...
Internet
Nov 30, 2016
0
6
While social media sites may offer positive opportunities to engage with friends, share information and expand our social networks, these online platforms may also become a place where past mistakes, missteps, or embarrassing ...
Social Sciences
Nov 17, 2016
0
28
Software developers listen up: if you want people to pay attention to your security warnings on their computers or mobile devices, you need to make them pop up at better times.
Security
Aug 17, 2016
0
88
Payment-per-click is one of the most popular pricing models for online advertising, but the rate of click fraud is staggering. In 2014, marketers lost $11.6 billion in advertising because of fraudulent clicks.
Internet
Feb 17, 2016
0
32
A new study by Sauder School of Business Professor Izak Benbasat and his collaborators shows that envy is a key motivator behind Facebook posts and that contributes to a decrease in mental well-being among users.
Social Sciences
Nov 27, 2015
0
520
An analytical model that finds mobile device users based on their shared interests is a Holy Grail for e-marketers, because relevant, targeted campaigns have long been proven to be the most effective strategy with the highest ...
Internet
Nov 19, 2015
0
27
Business researchers at the University of Arkansas have conducted an in-depth study of "sequential" pricing of retail products in both online and brick-and-mortar stores and found that the ability to set prices based on real-time ...
Economics & Business
Apr 30, 2013
0
0
Researchers at Aalto University, the University at Buffalo, and Texas A&M University have proven a link between customers' use of social media and higher revenue.
Economics & Business
Mar 25, 2013
0
4
(Phys.org)—Customers who connect with a business through social media will go to the business more frequently and contribute more to its bottom line, according to a new study from the University at Buffalo School of Management.
Social Sciences
Jan 18, 2013
2
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