Businesses increase revenue with social media
Researchers at Aalto University, the University at Buffalo, and Texas A&M University have proven a link between customers' use of social media and higher revenue.
Researchers at Aalto University, the University at Buffalo, and Texas A&M University have proven a link between customers' use of social media and higher revenue.
Economics & Business
Mar 25, 2013
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4
Software developers listen up: if you want people to pay attention to your security warnings on their computers or mobile devices, you need to make them pop up at better times.
Security
Aug 17, 2016
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88
Because of catfishing and other dating scams, privacy is essential on online dating sites, even more so than other places online. However, these privacy concerns can make people reticent to share the very personal information ...
Social Sciences
Apr 3, 2024
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9
The "Monday Effect" is real—and it's impacting your Amazon package delivery.
Economics & Business
Mar 2, 2020
2
115
Researchers in the University at Buffalo School of Management have developed a new algorithm that cloud computing service providers can use to establish pricing and allocate resources.
Internet
Apr 18, 2018
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85
(Phys.org)—Customers who connect with a business through social media will go to the business more frequently and contribute more to its bottom line, according to a new study from the University at Buffalo School of Management.
Social Sciences
Jan 18, 2013
2
2
A new study by Sauder School of Business Professor Izak Benbasat and his collaborators shows that envy is a key motivator behind Facebook posts and that contributes to a decrease in mental well-being among users.
Social Sciences
Nov 27, 2015
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520
Payment-per-click is one of the most popular pricing models for online advertising, but the rate of click fraud is staggering. In 2014, marketers lost $11.6 billion in advertising because of fraudulent clicks.
Internet
Feb 17, 2016
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32
Online technology is fundamentally reshaping employee evaluations. In the last decade or so, companies such as IBM, Amazon, and General Electric have adopted performance feedback apps that allow employees to "review" one ...
Social Sciences
Sep 29, 2023
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44
For every two mobile apps released, one is a clone of an existing app. However, new research published in the INFORMS journal Information Systems Research shows the success of the original app is not always adversely affected ...
Software
Apr 9, 2018
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10