08/04/2022

Finding the sweet spot in advertising personalization

Personalization is not a new phenomenon in marketing. It existed before the internet. In 1892, Sears, an American chain of department stores, was amongst the first companies to embrace the concept through direct marketing. ...

Ride into orbit secured for Copernicus Sentinel-1C

A contract signed with Arianespace secures the launch for the third Copernicus Sentinel-1 satellite. Scheduled to lift off on ESA's new Vega-C rocket from Europe's Spaceport in French Guiana in the first half of 2023, Sentinel-1C ...

Study unlocks key to success of drug-resistant bacteria

Researchers have discovered how Gram-negative bacteria—which cause drug-resistant pneumonia, bloodstream infections, and surgical site infections in hospitalized patients—finish building a crucial component of their outer ...

Quantum innovation advances low-cost alternative solar technology

A team of researchers from the University of Toronto's Faculty of Applied Science & Engineering has leveraged quantum mechanics to optimize the active layer within a device known as an inverted perovskite solar cell—a technology ...

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