Marketing professor's research shows stadium naming rights have little risk for sponsors
It's a case where the investment greatly outweighs the risk.
It's a case where the investment greatly outweighs the risk.
Economics & Business
Jul 24, 2020
0
3
On its way inbound for a Dec. 26, 2019, flyby of Jupiter, NASA's Juno spacecraft flew in the proximity of the north pole of the ninth-largest object in the solar system, the moon Ganymede. The infrared imagery collected by ...
Space Exploration
Jul 24, 2020
15
56
Curtin University researchers have unexpectedly discovered a new way to make crystalline graphite, an essential material used in the making of lithium ion batteries.
Materials Science
Jul 24, 2020
0
8
The U.N. weather agency warned Friday that average temperatures in Siberia were 10 degrees Celsius (18 Fahrenheit) above average last month, a spate of exceptional heat that has fanned devastating fires in the Arctic Circle ...
Environment
Jul 24, 2020
0
15
Work has begun on an ambitious new mission that will carry a cutting-edge 8.4-foot (2.5-meter) telescope high into the stratosphere on a balloon. Tentatively planned to launch in December 2023 from Antarctica, ASTHROS (short ...
Astronomy
Jul 24, 2020
0
96
The growth of global livestock farming is a threat to our biodiversity and also increases the health risks to both humans and domesticated animals. The patterns that link them are at the heart of a study published in Biological ...
Ecology
Jul 24, 2020
0
8
A recent mechanical engineering doctoral graduate has created a material for welding in extreme conditions that could minimize equipment needed and operator hazards.
Materials Science
Jul 24, 2020
2
300
The journal Nature has issued a retraction for a paper it published March 11th called "Hummingbird-sized dinosaur from the Cretaceous period of Myanmar." The editorial staff was alerted to a possible misclassification of ...
The scientific group led by Professor Ivan Stoikov has been engaged in supramolecular chemistry research for more than 20 years and is well-known in the professional community. The main undertaking of the research group is ...
Bio & Medicine
Jul 24, 2020
0
120
Room temperature ionic liquids (ILs), a special class of molten salts, promise far greater electrochemical performance compared to conventional aqueous solutions due to a suite of novel and tunable properties. Over the past ...
Nanomaterials
Jul 24, 2020
0
28