Online consumers shy away from sponsored product listings, study finds
Sometimes it doesn't pay to advertise.
Social Sciences
Nov 28, 2023
1
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News tagged with sellers
When you buy at a discount online, are you really paying more?
A study published in a recent issue of INFORMS journal Marketing Science has found evidence of a questionable practice that tricks consumers into thinking they are getting a discount when they are actually paying more.
Economics & Business
Feb 3, 2023
0
19
Amazon is transforming what a small business is, and it looks just like Amazon. Is that a good thing?
What do former U.S. Marines, stay-at-home moms, retirees and Chinese business veterans all have in common? You've probably bought something from them on Amazon.
Economics & Business
Jan 30, 2023
0
5
In negotiations, hoodwinking others has a cost, study finds
Lying to another person to get the better of them in a financial negotiation might win you more money, but you are likely to end up feeling guilty and less satisfied with the deal than if you had been honest, according to ...
Social Sciences
Dec 5, 2022
0
20
Corporate insiders disguise share sales with cautious approach to deter predatory short sellers
Company directors, officers or major shareholders, worried that their personal share sales might trigger aggressive short selling from investors tracking their moves, are disguising their trades with a cautious, incremental ...
Economics & Business
Oct 7, 2021
0
17
Why short selling is good for the capital markets
Short selling often gets a bad rap because it is a type of trade that bets against the success of a firm. In essence, short selling allows investors to borrow stock from a broker to sell into the market with the hope of buying ...
Economics & Business
Jun 2, 2021
2
11
Recommended for you: Role, impact of tools behind automated product picks explored
As you scroll through Amazon looking for the perfect product, or flip through titles on Netflix searching for a movie to fit your mood, auto-generated recommendations can help you find exactly what you're looking for among ...
Economics & Business
Mar 4, 2021
0
10
When salespeople advocate for sellers and customers
Researchers from Oklahoma State University, University of Missouri, Iowa State University, and University of Georgia published a new paper in the Journal of Marketing that investigates the question of how salespeople should ...
Economics & Business
Jan 8, 2021
0
4
Negative reviews boost sales
Aleksei Smirnov, Assistant Professor, HSE University Faculty of Economic Sciences, and Egor Starkov, Assistant Professor, University of Copenhagen, have constructed a mathematical model that explains why it is advantageous ...
Economics & Business
Dec 11, 2020
0
13
Consumer surveys drive stock prices, research shows
New research co-authored by a Rice University professor of marketing finds that businesses interested in improving their stock prices should focus on improving customer satisfaction.
Economics & Business
Nov 10, 2020
0
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