Related topics: public health

Refining persuasion experiments, from vaccines to voting

One of the largest experiments ever conducted on people was carried out during the 2012 presidential campaign. Barack Obama's canvassing teams tested different persuasion scripts on millions of potential voters and donors. ...

Interactive linguistics tool detects political 'framing'

As communication strategists gear up for the 2016 presidential campaign – trying to manipulate public opinion with "message framing" – communication researchers are recruiting political news junkies in a nationwide test ...