News tagged with market research

BlackBerry maker facing critical test this year

BlackBerry maker Research In Motion, losing ground rapidly in the smartphone wars, needs to take bold steps to revive its fortunes and compete with iPhones and Android devices overwhelming the market, analysts say.

Technology / Business

created May 30, 2012 | popularity not rated yet | comments 2

Mobile ads' promise eludes Facebook, other businesses

Mobile ads are the Holy Grail of revenue for anyone with a social-media plan.

Technology / Business

created Jun 01, 2012 | popularity not rated yet | comments 0

Finding good music in noisy online markets

In 2004, a trio of researchers at Columbia University began an online experiment in social-media marketing, creating nine versions of a music-download site that presented the same group of unknown songs in ...

Technology / Computer Sciences

created May 31, 2012 | popularity 2 / 5 (1) | comments 1 | with audio podcast

Trusting Tiger Woods: How do facial cues affect preference and trust?

People respond to facial cues and this affects their level of trust, according to a new study in the Journal of Consumer Research that looks at the way consumers react to morphed photo images.

Other Sciences / Social Sciences

created May 16, 2012 | popularity 5 / 5 (1) | comments 0

Why do consumers dislike corporate brands that get too familiar?

Although it is tempting to use the word "we" to make consumers feel like part of the family, people react negatively when brands overstep their boundaries, according to a new study in the Journal of Consumer Research.

Other Sciences / Social Sciences

created May 16, 2012 | popularity 2.5 / 5 (2) | comments 1

How do consumers achieve self-affirmation when purchasing products?

People who feel good about themselves are less likely to choose an attractive product than a functional one, according to a new study in the Journal of Consumer Research. But choosing highly aesthetic products may make p ...

Other Sciences / Social Sciences

created May 16, 2012 | popularity not rated yet | comments 0

Holding out hope for a surprise with next iPad

With Apple expected to unveil the next version of the iPad early next month, I worry that I'll feel like a kid on Christmas who weeks before found the unwrapped presents hidden in the closet.

Electronics / Consumer & Gadgets

created Feb 23, 2012 | popularity 2.2 / 5 (6) | comments 6

Making sodium-ion batteries that are worth their salt

(PhysOrg.com) -- Although lithium-ion technology dominates headlines in battery research and development, a new element is making its presence known as a potentially powerful alternative: sodium.

Technology / Energy & Green Tech

created Oct 25, 2011 | popularity 4.5 / 5 (6) | comments 1 | with audio podcast

Apple's iPhone hot but Android handsets on fire (Update)

An outbreak of iPhone fever made Apple the hottest smartphone maker worldwide at the end of 2011 but handsets powered by Google's Android software were shaping up as true winners in the market.

Technology / Business

created Feb 06, 2012 | popularity 3.7 / 5 (6) | comments 3

Location-based 'geo-fencing' apps raise privacy concerns

Someone who is in a mall or near a favorite restaurant might get a message on their cellphone about a sale at a store or specials on the menu. Or they could be alerted that their child has left the school grounds.

Technology / Software

created Jan 05, 2012 | popularity 5 / 5 (1) | comments 1

BlackBerry maker's CEO: No drastic change needed

The new chief executive of Research in Motion said Monday that drastic change is not needed, even as the once iconic maker of the BlackBerry smartphone confronts the most difficult period in its history.

Technology / Business

created Jan 23, 2012 | popularity 5 / 5 (1) | comments 0

Hypothetical questions can influence behavior

(PhysOrg.com) -- With the election cycle now underway, many Americans will be responding to political polls about who they support in the races for president and other offices. But can the poll questions themselves influence ...

Other Sciences / Social Sciences

created Sep 20, 2011 | popularity 5 / 5 (5) | comments 1 | with audio podcast

Analysis says $79 Kindle costs $84 to make

A recent analysis from IHS iSuppli determined that Amazon's $79 Kindle e-reader, which is the online retailer's cheapest Kindle thus far, costs $84.25 to make.

Electronics / Consumer & Gadgets

created Nov 11, 2011 | popularity 3.7 / 5 (3) | comments 3

Amazon expected to unveil tablet at mystery event

With nearly 30 million iPads sold, Apple is the undisputed tablet computer champion. BlackBerry maker Research In Motion, US computer giant Hewlett-Packard, South Korea's Samsung and scores of other companies with devices ...

Electronics / Consumer & Gadgets

created Sep 27, 2011 | popularity not rated yet | comments 0

Review: BlackBerry enters tablet market with PlayBook

BlackBerry, with its diminishing legions of devoted fans, is stepping delicately into the tablet market.

Electronics / Consumer & Gadgets

created May 03, 2011 | popularity not rated yet | comments 0