Whether it's doing sit-ups or eating steamed veggies instead of fries, it's often difficult to get ourselves to do something we know is beneficial. A new study in the Journal of Consumer Research says we can trick ourselves ...
Social Sciences
Dec 14, 2009
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(PhysOrg.com) -- The size of Santa Barbara area lagoons can be predicted, according to a new study by UC Santa Barbara scientists, who say that their research could help protect the endangered steelhead trout.
Ecology
Nov 3, 2009
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The Australian research published this week in the American Chemical Society's Journal of Medicinal Chemistry describes a new radiopharmaceutical tracer that promises to give clearer pictures of melanoma and could lead to ...
Analytical Chemistry
Oct 6, 2009
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A new study by the University of Puerto Rico at Arecibo shows the first quantitative evaluation of planetary habitability. The study identifies some potential habitats in the solar system and also shows how the habitability ...
Space Exploration
Oct 6, 2009
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Marketers have always known they must carefully choose where they place their ads, but a new study in Journal of Consumer Research shows that even the nearby content in a publication—its difficulty and design—affect consumers' ...
Social Sciences
Aug 24, 2009
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After searching for more than 50 years, scientists finally have discovered a number of new mosquito repellents that beat DEET, the gold standard for warding off those pesky, sometimes disease-carrying insects. The stuff seems ...
Biochemistry
Aug 16, 2009
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Hybrid products are ubiquitous in today's marketplace: phones with cameras, watch/cameras, MP3 players with GPS systems. How can consumers understand the functions and features of these new products? A new study in the Journal ...
Social Sciences
Feb 23, 2009
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Recent action in Congress to reauthorize the U.S. federal nanotechnology research program offers the chance to address the social and ethical issues concerning the emerging scientific field, experts say.
Bio & Medicine
Jan 27, 2009
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If a vacation starts out bad and gets better, you'll have a more positive memory than if it starts out good and gets worse—if you're asked about it right afterward, according to a new study in the Journal of Consumer Research.
Social Sciences
Jan 26, 2009
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