News tagged with digital advertising

Newspapers erect pay walls in hunt for new revenue

(AP) -- Newspapers are returning to a business strategy that served them well in the heyday of street-corner newsboys shouting the front-page news. They're enticing people with a little free online content before asking ...

Apr 03, 2012
4 / 5 (2) 1

TiVo Is Not Kryptonite for Advertising After All

(PhysOrg.com) -- When digital video recorders (DVRs) like TiVo went mainstream, advertisers assumed the devices’ fast-forward buttons would doom the traditional 30-second TV spot. Most advertisers surveyed said they planned ...

May 03, 2010
5 / 5 (1) 1

Google says India Internet users to triple

Google expects India's Internet users to triple by 2014 as telecom carriers invest in high-speed wireless infrastructure and smartphones become cheaper, a report said Friday.

Sep 16, 2011
5 / 5 (1) 0

US colleges help students polish online reputation

Samantha Grossman wasn't always thrilled with the impression that emerged when people Googled her name. So before she graduated from Syracuse University in the U.S., the school provided her with an online tool that allowed ...

Dec 26, 2012
5 / 5 (1) 0