Starbucks fans are steamed: The psychology underlying anger toward changes to a rewards program
Starbucks, the coffee chain giant, is modifying its rewards program, and the news is full of stories of outraged consumers.
Starbucks, the coffee chain giant, is modifying its rewards program, and the news is full of stories of outraged consumers.
Social Sciences
Jan 26, 2023
0
3
British students wanting to get ahead in the world of work should be studying an additional language. New research from the University of Portsmouth, based on the analysis of job adverts targeted at graduates, shows a high ...
Economics & Business
Jan 24, 2023
0
2
According to a new analysis, the total number of people employed full-time by the U.S. federal government remained largely unchanged by the end of the Trump administration, but with significant variation in growth, downsizing, ...
Political science
Jan 18, 2023
0
26
Tipping has long been an established and widely accepted social norm in North America. Although it is not required, many Canadians feel pressured to tip—even in situations when we are dissatisfied with food or service quality.
Social Sciences
Jan 10, 2023
0
23
Imagine messaging an artificial intelligence (AI) chatbot about a missing package and getting the response that it would be "delighted" to help. Once the bot creates the new order, they say they are "happy" to resolve the ...
Economics & Business
Dec 22, 2022
0
23
Millennial age groups—born mid 1980s to early 2000s—now have more money at hand than they have ever controlled before. And they are spending it, says Olivia Johnson, assistant professor in the Department of Human Development ...
Social Sciences
Dec 20, 2022
1
0
The holiday shopping season can make or break some businesses. A new study from the University of Missouri has found businesses that know how to leverage the enthusiasm of their new salespeople and the experience of their ...
Economics & Business
Dec 14, 2022
0
26
Researchers from University of Wyoming, University of Kentucky, and Georgia Institute of Technology published a new Journal of Marketing article that investigates how secondary selling can boost sales revenues and customer ...
Economics & Business
Dec 14, 2022
0
11
Retailers can reduce the number of incidents where they run out of certain products—known as stockouts—by telling shoppers supply is low, a strategy that can help retain customers over the long term, according to new ...
Economics & Business
Dec 5, 2022
0
15
Companies should partially hide information on how long the queue is if their products are highly popular and valuable, according to research by ESMT Berlin. By partially hiding this information, the researchers say they ...
Economics & Business
Dec 2, 2022
0
1