Report: DirecTV to promote own 'Tivo' box

Oct 07, 2005

DirecTV is reportedly set to unveil its digital video recorder next week in what is seen as a direct challenge to the increasingly popular TiVo device.

The New York Times said Friday that the satellite-television giant planned to kick off a $30 million ad campaign to promote the value-added technology.

DirecTV's DVR has a primary selling point of 100 hours of recording space compared to TiVo's 30. The price will be $5.99 per month for subscribers, the same price that TiVo charges. DirecTV will continue to carry TiVo, The Times said.

Copyright 2005 by United Press International

Explore further: Why the Sony hack isn't big news in Japan

add to favorites email to friend print save as pdf

Related Stories

Tech push transforms TV viewing experience

May 28, 2013

For decades we've been watching TV. Now a new generation of televisions is beginning to watch us. Technological advances are giving the old clunky "boob tube" an IQ injection. Some of the new breed of smart TVs comes equipped ...

The challenge of making consumers buy electric vehicles

May 08, 2012

The electric car might not be enjoying a good moment. General Motors Corp. stopped production for five weeks on the Chevy Volt, and sales of new all-electric cars such as the Volt and the Nissan Leaf are dismal. It's further ...

Flood of streaming-video options could confound TV watchers

Apr 12, 2012

Streaming video is about to hit its tipping point. Competing online video services have become so successful that about one-third of Americans have streamed a movie or TV show on Netflix, Hulu, Vudu, Crackle or another Net-based ...

Recommended for you

Cyclist's helmet, Volvo car to communicate for safety

1 minute ago

Volvo calls it "a wearable life-saving wearable cycling tech concept." The car maker is referring to a connected car and helmet prototype that enables two-way communication between Volvo drivers and cyclists ...

California puzzles over safety of driverless cars

44 minutes ago

California's Department of Motor Vehicles will miss a year-end deadline to adopt new rules for cars of the future because regulators first have to figure out how they'll know whether "driverless" vehicles ...

Britain's UKIP issues online rules after gaffes

58 minutes ago

UK Independence Party (UKIP), the British anti-European Union party, has ordered a crackdown on the use of social media by supporters and members following a series of controversies.

Sony saga blends foreign intrigue, star wattage

1 hour ago

The hackers who hit Sony Pictures Entertainment days before Thanksgiving crippled the network, stole gigabytes of data and spilled into public view unreleased films and reams of private and sometimes embarrassing ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.