New findings debunk previous wisdom that solid-state qubits need to be super dilute in an ultra-clean material to achieve long lifetimes. Instead, cram lots of rare-earth ions into a crystal, and some will form pairs that ...
Quantum Physics
Jan 15, 2024
1
829
In a scientific breakthrough, Monash University researchers have discovered a revolutionary "U-turn" in the evolution of antibiotic resistance, challenging the widely accepted notion that traits once developed are irreversible.
Evolution
Jan 5, 2024
0
119
Conventional wisdom suggests that searching online to evaluate the veracity of misinformation would reduce belief in it. But a new study by a team of researchers shows the opposite occurs: Searching to evaluate the truthfulness ...
Social Sciences
Dec 20, 2023
42
52
A new study finds that precipitation levels during nesting season are not related to reproductive success for wild turkeys, which runs counter to the conventional wisdom regarding the role that rainfall plays in wild turkey ...
Plants & Animals
Dec 13, 2023
0
67
Shame can be a powerful motivator—particularly on the world stage. Calling out human rights abuses can isolate a government; it can cause a public outcry and embarrass leaders into compliance. For many international relations ...
Social Sciences
Nov 14, 2023
0
23
For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons and illustrations to seize the attention of shoppers. Conventional wisdom held that with thousands of ...
Economics & Business
Nov 10, 2023
0
7
Vikings, traditionally depicted as primitive bearded warriors, had a fondness for some of life's precious things. In Europe, hundreds of buried hoards of silver testify to its attraction for Vikings when they lived more than ...
Archaeology
Nov 7, 2023
0
14
The effect of different cultural characteristics can affect the relationships consumers using social media have with different brands, according to research published in the International Journal of Electronic Marketing and ...
Social Sciences
Oct 26, 2023
0
5
Is corporate sustainability an oxymoron? California Gov. Gavin Newsom's recent signing of a law that requires large companies to disclose their greenhouse gas emissions has refocused attention on the role of business in combatting ...
Environment
Oct 10, 2023
0
2
Scientists at Yale and the Southwest Research Institute (SRI) say they've hit the jackpot with some valuable new information about the story of gold.
Earth Sciences
Oct 10, 2023
4
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