Harder and harder to measure TV viewership (Update)

Every Tuesday, the Nielsen company publishes a popularity ranking of broadcast television programs that has served as the industry's report card dating back to when most people had only three networks to choose from.

ABC tries social network experiment with 'Revenge'

(AP) -- ABC and Yahoo will experiment on the season's last two episodes of "Revenge" with a smartphone and tablet application designed to encourage more people to watch television live.

Focus on the future: Long-term goals help us resist unhealthy urges

Imagine a delicious pile of French fries next to a low-fat green salad. After resisting the fries, can you really be expected to go to the gym instead of watching TV? According to a new study in the Journal of Consumer Research, ...

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