Study shows how to open wallets of web-surfing TV watchers

A growing fear among television advertisers is that distracted viewers – those multitaskers using smartphones, laptops and tablets while watching TV – are becoming less susceptible to advertisers' messages.

Researchers quantifies the effectiveness of video ads

Online video is a "killer application" of the Internet, predicted to soon make up 86 percent of consumer traffic on the web, says computer science researcher Ramesh Sitaraman at the University of Massachusetts Amherst. But ...

Broadcasters worry about 'Zero TV' homes

(AP)—Some people have had it with TV. They've had enough of the 100-plus channel universe. They don't like timing their lives around network show schedules. They're tired of $100-plus monthly bills.

Facebook, Twitter battle in 'real-time' arena

Want to see what people are saying online, right now, about the newest iPhone software? You could always search for "#iOS7" on Twitter. But now you can also click the same hashtag on Facebook.

Twitter dials deeper into TV

A start-up specializing in tuning into online banter by TV viewers said Wednesday that it has been bought by Twitter.

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