Should consumers trust their feelings as information?

Consumers who trust their feelings are more likely to make choices based on what "feels right" even when feelings are irrelevant to their decision, according to a new study in the Journal of Consumer Research.

Maize hybrid looks promising for biofuel

Scientists at the University of Illinois at Urbana-Champaign have identified a new contender in the bioenergy race: a temperate and tropical maize hybrid. Their findings, published in GCB Bioenergy, show that the maize hybrid ...

Fishy behaviour

A fish's personality may determine how it is captured. This association between personality difference and capture-technique could have significant evolutionary and ecological consequences for affected fish populations, as ...

Study links personal, corporate risk-taking

(PhysOrg.com) -- A CEO who enjoys the adrenaline rush of flying a private airplane is more likely than other chief executives to exhibit similarly bold management characteristics, according to a new study by finance professors ...

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