Cause marketing: Altruism or greed?
(PhysOrg.com) -- Companies that join with social causes to sell products not only enhance their image but also improve their bottom line, say University of Michigan researchers.
(PhysOrg.com) -- Companies that join with social causes to sell products not only enhance their image but also improve their bottom line, say University of Michigan researchers.
Economics & Business
Jun 4, 2009
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Scientists from the Functional Morphology and Biomechanics research group at Kiel University have shown, for the first time, what happens when a frog's tongue makes contact with a surface. They discovered similarities to ...
Plants & Animals
Oct 1, 2015
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The National Physical Laboratory (NPL) has collaborated with Chalmers University of Technology and Linköping University in Sweden to help develop a fast and inexpensive tool for quality control of graphene grown on silicon ...
Nanomaterials
Aug 29, 2013
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Cooking minerals in huge mixing tanks can turn them to jelly, and an Adelaide researcher has found out why. The work could save the industry millions of dollars a year in lost production and cleaning costs.
Materials Science
Nov 26, 2012
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(AP) -- Sina Corp., a popular Chinese web portal operator, sank to a loss in the latest quarter due to writedowns on investments in two online businesses but revenues and microblog traffic were up.
Business
Nov 9, 2011
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