Americans like sports, but heterosexual men especially do
Nearly nine out of 10 Americans say they enjoy sports at least a little, but heterosexual men more commonly identify as passionate sports fans, a new study suggests.
Nearly nine out of 10 Americans say they enjoy sports at least a little, but heterosexual men more commonly identify as passionate sports fans, a new study suggests.
Social Sciences
Jan 29, 2021
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17
Researchers from University of Oregon and Zayed University (UAE) published a new paper in the Journal of Marketing, which finds that sports fans exhibit more favorable attitudes towards sponsors who adopt the team colors, ...
Economics & Business
May 28, 2019
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4
With more TV streaming services than ever before, from newcomers like Disney Plus to stalwarts like Netflix, consumers may feel the ideal viewing experience is finally at hand.
Business
Apr 12, 2019
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10
The odds are, quite frankly, astronomical. If you are sitting down today to fill out your NCAA bracket, know this: the odds of getting it 100 percent correct are 1 in 9.2 quintillion (a number string 19 digits long). But ...
Mathematics
Mar 19, 2019
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5
You canceled cable long ago. Your TV antenna has trash reception for ABC. But you want to host an Oscars viewing party. What to do?
Consumer & Gadgets
Jan 28, 2019
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10
A new prototype allows motor sport fans to personalise their TV viewing experience with synchronised content on their mobile devices.
Consumer & Gadgets
Nov 30, 2018
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5
Seok Kang, an associate professor in the Department of Communication at The University of Texas at San Antonio, is researching how professional sports teams build loyalty by engaging their fans through their mobile devices.
Social Sciences
Nov 28, 2017
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4
Despite the growth of mobile technology and viewing options, when sports fans want to watch a game, they turn to traditional live TV, according to results of a UMass Lowell-Washington Post poll released today.
Telecom
Oct 18, 2017
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3
Twitter is exploring new ways to engage sports fans, tapping into their passion as it fights its corner in the cutthroat world of social media.
Internet
Oct 3, 2017
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4
What do Lebron James, a lucky coin and a smelly goat have in common? They are all part of a rich tradition of sports superstitions.
Social Sciences
Dec 2, 2016
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22