Facts and stories: Great stories undermine strong facts

Some research shows facts are better received when presented on their own. Other studies show facts are more accepted when interwoven with stories; stories can help bridge emotional connections. If someone is trying to persuade ...

New study shows "undecideds" not impartial

As the U.S. presidential election approaches, political analysts are paying a lot of attention to the undecided. New research by a team of psychologists from Canada, Italy and Switzerland shows that undecideds are not impartial, ...

Yankee fans keep enemy Red Sox closer, study shows

Fans of the New York Yankees incorrectly perceive Fenway Park, home of the archrival Boston Red Sox, to be closer to New York City than is Camden Yards, home of the Baltimore Orioles, a study by New York University psychologists ...

The art of balding: A brief history of hairless men

Balding is really common, affecting more than 50% of men. It's also physically inconsequential (bald men live just as long as haired men). So why, in his memoir Spare, does Prince Harry refer to his brother's baldness as ...

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