Research demonstrates satisfaction depends on time of purchase

(Phys.org) —A new study by a marketing researcher at the University of Arkansas confirms the so-called "bottom-dollar effect," which is when a consumer's satisfaction for a product decreases as the consumer's budget is ...

Academic workplace bias against parents hurts nonparents too

Parents have reported before that trying to balance work and family obligations comes with career costs. But a new study from Rice University and the University of California, San Diego, shows that university workplace bias ...

Service is key to winery sales

To buy, or not to buy? That is the question for the more than 5 million annual visitors to New York's wineries. Cornell University researchers found that customer service is the most important factor in boosting tasting room ...

Comcast-TWC merger worries consumers

Cable subscribers don't give Comcast and Time Warner Cable good grades when it comes to customer satisfaction. So after Comcast announced its $45 billion purchase of Time Warner Cable Thursday, it didn't take long for consumers ...

Don't forget the customers after mergers

(Phys.org) —Merging companies that focus on a dual-goal emphasis of simultaneously enhancing efficiency and customer satisfaction show the highest increase in long-term financial performance, according to a new study from ...

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