How nonprofits can boost donations using the marketing mix

Researchers from University of California Irvine published a new paper in the Journal of Marketing that finds that marketing mix elements mitigate sacrifice, which serves to engage individuals in the donation task and thereby ...

What would Jesus do? Quite possibly, recycle

Fundamentalist Christians tap into their willingness to sacrifice to conserve water and energy, shop environmentally and protect the Earth, according to a Michigan State University (MSU) study.

Ancient human sacrifice discovered in Korea

Evidence of human sacrifice to try to ensure the success of ancient construction projects has been found for the first time at a Korean site, officials said Tuesday.

Sustaining today's resources for future users

With sustainability a constant and global concern, the present-day users of both non-renewable and potentially renewable resources must take into account what will be left over for future generations. In a study in the July ...

Ancient Carthaginians really did sacrifice their children

(Phys.org) —After decades of scholarship denying that the Carthaginians sacrificed their children, new research has found 'overwhelming' evidence that this ancient civilisation really did carry out the practice.

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