Toyota recalls made no dent on their brand: study
A study from North Carolina State University shows that Toyota's safety-related recalls that began in 2009 made little to no impact on how consumers perceived the brand.
A study from North Carolina State University shows that Toyota's safety-related recalls that began in 2009 made little to no impact on how consumers perceived the brand.
Economics & Business
Feb 15, 2012
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Apple dethroned Google as the company with the most respected image in the eyes of consumers, according to Harris Interactive study results.
Business
Feb 14, 2012
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As the Sept. 21 execution date looms for a man convicted for his role in chaining and dragging a black man to his death, attention again will be focused on the small East Texas town of Jasper, vilified worldwide as racist ...
Social Sciences
Sep 14, 2011
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Most marketing departments work hard to establish a flawless reputation for their product or service. But new research from Tel Aviv University is showing that perfection is not all it's cracked up to be.
Economics & Business
Jul 11, 2011
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Hundreds of scientists rallied outside Britain's finance ministry on Saturday against planned government cuts they say will harm the country's international reputation as a research hub.
Other
Oct 10, 2010
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With the concept of a store-within-a-store growing across the country, a Kansas State University researcher's work shows the increasing importance of brand reputation and its strong role in governing decisions.
Economics & Business
Sep 23, 2010
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Television’s Jo Frost, also known as the "Supernanny," calls it "sitting on the naughty step." Others prefer calling it "time-in." Some have dubbed it a bad idea altogether. Most parents have heard of -- and tried -- the ...
Social Sciences
Apr 30, 2010
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Environmentally friendly products are everywhere one looks. Energy efficient dishwashers, bamboo towels, the paperless Kindle and, of course, the ubiquitous Prius are all around. But why do people buy these "green" products? ...
Social Sciences
Mar 15, 2010
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(PhysOrg.com) -- Irish computer scientists have developed a system to improve the helpfulness of online customer reviews. In recognition of the quality of their work, the group received a distinguished paper award at the ...
Computer Sciences
Dec 18, 2009
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Being seen as either well behaved or naughty at school is never entirely in the hands of the individual child, this study funded by the Economic and Social Research Council shows.
Social Sciences
Sep 20, 2009
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