Customized shoes, personalized drinks and specialized menu offerings. In a world where carbon copies of products are everywhere, retailers have to make their products stand out and provide customers with a unique purchasing ...
Economics & Business
Feb 18, 2024
0
2
Personalization is not a new phenomenon in marketing. It existed before the internet. In 1892, Sears, an American chain of department stores, was amongst the first companies to embrace the concept through direct marketing. ...
Economics & Business
Apr 8, 2022
0
28
Anyone who uses online shopping, social media or even email is voluntarily – though not necessarily consciously – experiencing the influence of personalised technologies. The "profiling" which leads to advertisements ...
Internet
Apr 25, 2018
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6
The radio of the future will know the listener's preferences. It will also know when background music is needed and when the user wants to listen intently. The prototype of this online radio learns from user's listening habits, ...
Software
Aug 31, 2015
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40
Computer scientists and legal experts from Trinity College Dublin and SFI's ADAPT centre are working to marry two of cyberspace's greatest desires, by simultaneously providing enhanced options for user personalisation alongside ...
Computer Sciences
Jun 29, 2015
0
23
Tap on me, click on me, publish me! We live in an era of a digital selfie obsession. There is a growing tendency to create self-centred digital environments. You only need to look at a few Facebook profiles or the recent ...
Other
May 12, 2014
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0
A pioneering project by the University of Southampton, which aims to improve energy efficiency in the home, has won the British Gas Connecting Homes Startup Competition.
Energy & Green Tech
Sep 30, 2013
0
0
Facebook is challenging Google's supremacy on the Internet with a radically different approach to how people live, work, play and search online.
Internet
Dec 13, 2010
0
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