Researchers reveal top 10 most popular reptiles

Scientists from Oxford University and Tel Aviv University have ranked the world's most 'popular' reptiles, revealing the species that capture the public's imagination and providing valuable quantitative data towards the debate ...

Identifying trends in article-level metrics

In late December 2013, PLOS ONE published an article from UK-based Psychologists Rob Jenkins and Christie Kerr titled "Identifiable Images of Bystanders Extracted from Corneal Reflections". Using high-resolution photography, ...

No, a giant asteroid isn't going to "skim" Earth on Friday

There are ways to report on occasional close approaches by near-Earth objects (NEOs) that convey the respectful awareness of their presences and the fact that our planet shares its neighborhood with many other objects, ...

How media can boost online revenue

It's an ongoing debate for online publications: How much content should be free and how much should go behind a paywall?

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