How to clean up your online reputation

Messy party photos, offensive tweets, pepper spraying student protesters ... sometimes, you just want a do-over when it comes to your online presence. And for a hefty price tag, you can.

Can 'scrubbing' your online identity save your reputation?

What happens when you Google yourself? For those worried about less than favorable search results or news stories, "scrubbing" has emerged as a popular approach to improving a poor online reputation. From celebrities and ...