Brand benefits
Consumer behaviour and the corporate response to a changing marketing landscape have been driven by the advent of social media over the last 15 years or so. There are pros and cons, but companies that manage their social ...
Consumer behaviour and the corporate response to a changing marketing landscape have been driven by the advent of social media over the last 15 years or so. There are pros and cons, but companies that manage their social ...
Economics & Business
Feb 8, 2021
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Can combining deep learning (DL)—a subfield of artificial intelligence—with social network analysis (SNA), make social media contributions about extreme weather events a useful tool for crisis managers, first responders ...
Environment
Jan 19, 2021
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Media coverage that focuses on strategy over issues can harm the electoral success of Senate candidates, according to wide-ranging research gauging news coverage of more than 150 Senate races in the United States in recent ...
Political science
Jan 8, 2021
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Myanmar youth rely heavily on Facebook for news and information. This can be a platform for disseminating fake news and hate speech. With poor digital literacy skills, these youths may be susceptible to disinformation campaigns ...
Social Sciences
Dec 21, 2020
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The algorithms that social media platforms use to recommend who we should "follow" are designed to steer us to people who likely share the same ideas and interests.
Social Sciences
Dec 16, 2020
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For SMEs seeking to enter the international markets, social media is a tool for overcoming liabilities connected to their smallness, newness and foreignness, a new study from the University of Eastern Finland shows. According ...
Social Sciences
Dec 10, 2020
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Fake news is another level of media manipulation beyond propaganda and it is becoming increasingly commonplace thanks to social networking and ubiquitous connectivity. Researchers in India, writing in the International Journal ...
Social Sciences
Nov 18, 2020
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Although Twitter is best known for its role in political and cultural discourse, it has also become an increasingly vital tool for scientific communication. The record of social media engagement by laypeople is decoded by ...
Social Sciences
Sep 22, 2020
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The brain can be untrustworthy when it comes to deciphering fake news, and especially when headlines are repeated, presented with photos, or generally easy to imagine, experts from The Australia National University (ANU) ...
Social Sciences
Sep 18, 2020
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In a time of a documented decline of community and social connections, a large number of people who have needed assistance during the COVID-19 pandemic have found that help through community organizations, the government ...
Social Sciences
Jun 12, 2020
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