LinkedIn results give relief to social media

The professional social media group LinkedIn reported better-than-expected results Thursday, giving some relief to a sector battered by disappointments from Facebook and others.

Study examines what makes a video go viral (w/ Video)

(Phys.org) -- When it comes to marketing via video sharing on social media, choosing an influential person to “seed” a video is essential — but video quality isn’t all that important.

Salesforce buys Buddy Media for 'marketing cloud'

Salesforce.com, a major customer relations management software firm, said Monday it was buying the social media marketing firm Buddy Media for $689 million in cash and stock.

Finding good music in noisy online markets

In 2004, a trio of researchers at Columbia University began an online experiment in social-media marketing, creating nine versions of a music-download site that presented the same group of unknown songs in different ways. ...

Facebook deflates any thought of new tech bubble

The horrendous stock market debut for Facebook suggests investors are not ready to jump in and create another tech bubble despite big expectations for social media, analysts say.

Facebook windfall to help California fill budget hole

Facebook's initial public offering will make lots of its staff in California rich -- and should therefore help the perennially cash-strapped state fill a whopping $16 billion budget hole.

Stock traders look to Facebook, Twitter for tips

The next big stock tip might be as close as a Twitter feed. Professional traders are developing computer programs that scour Internet posts in search of the next stock market darling. Their technology analyzes everything ...

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