Video games, e-commerce booming in Mideast: study

Video game and e-commerce markets are growing "exponentially" across the Middle East and North Africa, driven by the mobile revolution and new youth-produced content, according to a study.

Fed says some tech firms overvalued

The Federal Reserve on Tuesday warned that some high-flying technology firms may be overvalued, but rejected the idea of a stock market bubble.

Marketing to net mums

Mums on the net should be the focus of those carrying out market research as it turns out that the old word-of-mouth benefits to sales are stronger than ever now that the school gathering places, shops and mother and child ...

Analysis of 50 years of hit songs yields tips for advertisers

Researchers from North Carolina State University have analyzed 50 years' worth of hit songs to identify key themes that marketing professionals can use to craft advertisements that will resonate with audiences.

Achieving optimal online marketing through cutting edge analysis

Spending on internet advertising recently surpassed newspaper spending, with heavy investment in non-traditional social media marketing programmes. This highlights the fact that businesses - large and small - are beginning ...

US Fed probing market trades before policy release

The US Federal Reserve said Wednesday that it is looking into allegations that traders received information about its policy decision last week ahead of the official release time.

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