News tagged with marketing industry

TV executives crave viewers who watch 2 screens

Forget the small screen and the big screen. The hottest new thing in television is the "second screen" - the one on the tablet computer or cell phone that an increasing number of viewers keep an eye on while they're watching ...

dateFeb 03, 2012 in Telecom
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Digital piracy casts shadow over ebook world

With electronic books growing in popularity, the publishing world focuses on fighting the threat of digital book pirates, much as the music industry once did with illegal downloading.

dateOct 13, 2011 in Other
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