Pandora buys ticket seller for $450 million

Online radio leader Pandora said Wednesday it was buying ticket seller Ticketfly for $450 million, seeing promise in greater technological integration as the market for live music booms.

The user journey behind socially electric live event experience

Researchers from University of Bath, University of Melbourne, and King's College London published a new paper in the Journal of Marketing that explains a four-stage process that can help firms create pleasurable social atmospheres ...

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