Changing the layout of long and tedious software licensing agreements may not only make those agreements more understandable, but may even make the users like them more, according to Penn State researchers. Participants in ...
Economics & Business
May 12, 2016
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3
Does hearing about a company's charitable donations raise your opinion of their products? According to a new study in the Journal of Consumer Research, corporate social responsibility leads consumers to believe products are ...
Economics & Business
Mar 31, 2015
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20
Researchers at Kavli IPMU and their collaborators have revealed that considering environmental effects such as a gravitational tidal force spread over a scale much larger than a galaxy cluster is indispensable to explain ...
General Physics
Jan 13, 2015
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30
You'd think it would be easy to use seismic waves to find tunnels dug by smugglers of drugs, weapons or people. You'd be wrong.
Earth Sciences
Dec 6, 2012
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When large restaurant companies implement sustainability policies, customers are deeply skeptical of the efforts -- and their opinion of those companies may actually diminish. But consumers do give smaller restaurants a nod ...
Economics & Business
Aug 23, 2011
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The EU HALO project has extended existing laser technology for material processing to create more adaptable options, increasing operational quality and speed, whilst reducing overall cost.
Optics & Photonics
Jul 13, 2016
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14
It may seem counter-intuitive to take health advice from a marketing professor, but when it comes to analyzing consumer data and its relationship to managing health issues such as diabetes, one University of Alberta researcher ...
Economics & Business
Apr 10, 2013
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